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Bigfoot Legends Expands In Scranton With WARM Purchase

Lance Ventaby Lance Venta
January 19, 2022

Bigfoot Legends 107.7 WLGD 590 WARMMoments after closing on its purchase of 590 WARM Scranton from Cumulus Media as part of a four market acquisition, Major Keystone has turned around and resold the station to Seven Mountains Media for $50,000.

With an immediate Time Brokerage Agreement taking place, Seven Mountains flipped WARM from Sports “CBS Sports Radio 590” to Classic Country simulcasting its “Bigfoot Legends 107.7” WLGD Dallas/Wilkes-Barre. The addition of WARM improves WLGD’s coverage in the northern portions of the Scranton/Wilkes-Barre market.

As part of the deal, Major Keystone will lease 95.3 WZWW-HD3 Bellefonte for its recently purchased 101.5 W268BB State College.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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Bigfoot Legends Expands In Scranton With WARM Purchase

Lance Ventaby Lance Venta
January 19, 2022

Bigfoot Legends 107.7 WLGD 590 WARMMoments after closing on its purchase of 590 WARM Scranton from Cumulus Media as part of a four market acquisition, Major Keystone has turned around and resold the station to Seven Mountains Media for $50,000.

With an immediate Time Brokerage Agreement taking place, Seven Mountains flipped WARM from Sports “CBS Sports Radio 590” to Classic Country simulcasting its “Bigfoot Legends 107.7” WLGD Dallas/Wilkes-Barre. The addition of WARM improves WLGD’s coverage in the northern portions of the Scranton/Wilkes-Barre market.

As part of the deal, Major Keystone will lease 95.3 WZWW-HD3 Bellefonte for its recently purchased 101.5 W268BB State College.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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