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WVIK To Split Classical & News/Talk Programming

Lance Ventaby Lance Venta
March 14, 2022

90.3 WVIK Davenport Quad Cities Moline 105.7 Classical Augustana CollegeAugustana College is planning a realignment of its Public News/Talk and Classical programming services in the Quad Cities this summer.

90.3 WVIK Rock Island IL will convert to all News/Talk programming, while 105.7 K289BI Davenport IA will see its signal upgraded and acquire all the Classical programming. Currently WVIK airs a mix of News/Talk and Classical, while K289BI/WVIK-HD2 airs additional News/Talk programming.

General Manager Jay Pearce told the Quad City Times, “We’re not going to do it until we have a frequency that covers all of the Quad-Cities. Sustainability is the bottom line here. It’s a financial thing, and we studied it long and hard.”

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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WVIK To Split Classical & News/Talk Programming

Lance Ventaby Lance Venta
March 14, 2022

90.3 WVIK Davenport Quad Cities Moline 105.7 Classical Augustana CollegeAugustana College is planning a realignment of its Public News/Talk and Classical programming services in the Quad Cities this summer.

90.3 WVIK Rock Island IL will convert to all News/Talk programming, while 105.7 K289BI Davenport IA will see its signal upgraded and acquire all the Classical programming. Currently WVIK airs a mix of News/Talk and Classical, while K289BI/WVIK-HD2 airs additional News/Talk programming.

General Manager Jay Pearce told the Quad City Times, “We’re not going to do it until we have a frequency that covers all of the Quad-Cities. Sustainability is the bottom line here. It’s a financial thing, and we studied it long and hard.”

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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Comments

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