La Mega Media and Steel City Media are partnering to launch Regional Mexican “Mega 92.9 HD2” WLTJ-HD2 Pittsburgh on May 1.
La Mega Media operates “Mega 97.7” WOXY Mason/Cincinnati and “Mega 103.1” WVKO-FM Johnstown/Columbus OH as well as a webcaster serving Cleveland. It’s “La Mega Nota” monthly newspaper is distributed in those three markets and Pittsburgh.
La Mega Media and Steel City Media have partnered to bring the first Spanish language radio station to serve the growing Hispanic community in the Pittsburgh metropolitan area. La Mega Media already has well-established radio stations in Cincinnati, Columbus and Cleveland, Ohio. The company’s newest station will join the print and digital products already in Pittsburgh.
The Hispanic population in Allegheny County has exploded over the past decade. This fast- growing segment of the population will, for the first time ever, have a Hispanic-owned, multifaceted media company to reflect its prerogatives and serve as a bridge to businesses and institutions with the vision and savvy to reach this population. Together with existing organizations like the Pittsburgh Metropolitan Area Hispanic Chamber of Commerce, La Mega Media’s goal is to be the primary resource for trusted and reliable information for the community it serves and support the development of Hispanic owned businesses.
