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WSCO To Revamp Weekday Lineup

Lance Ventaby Lance Venta
October 15, 2024

1570 The Score 95.3 99.1 Appleton OshkoshWoodward Community Media Sports “95.3/99.1 The Score” 1570 WSCO/95.3 W237AA Appleton and 99.1 W256DD Oshkosh WI will unveil a new weekday lineup on Monday, October 28.

WSCO will add the statewide syndicated Mike Heller Show based at iHeartMedia’s “1070 The Game” WTSO Madison from 12-2pm. Heller, a native of Appleton, was previously heard on WSCO from 2016-19. Fox Sports Radio’s “Doug Gottlieb Show” will be added from 2-4pm. Gottlieb recently added a second job as Head Coach of University of Wisconsin-Green Bay’s basketball team. Those moves will see the station drop Westwood One’s Rich Eisen Show from 11am-1pm and the local “The Show with Leo and Balky” that aired from 1-3pm. John ‘Leo’ Leopold will move off-air to focus on his sales role with the company, while Eric ‘Balky’ Balkman will host a new solo show from 11am-12pm.

The remainder of WSCO’s lineup will continue to feature the “97.3 The Game” WRNW-FM Milwaukee based Steve Czaben Show from 6-8am and “Drew and KB” from 4-6pm. Fox Sports Radio’s Dan Patrick Show remains from 8-11am and VSiN network programming in nights and weekend timeslots.

Woodward Talk Brand Manager BJ DeGroot said, “We are thrilled to enhance our local and regional sports coverage by bringing Doug’s show to our audience and welcoming Mike back to Northeast Wisconsin. With Doug now serving as head coach for UW-Green Bay Men’s Basketball and continuing his national show, it was essential to bring his voice to sports fans in Northeast Wisconsin.”

Gottlieb commented, “Our show is so excited to expand our footprint in Wisconsin! Everywhere I go, people ask where they can hear us…now the answer is WSCO! Let’s go!”

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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WSCO To Revamp Weekday Lineup

Lance Ventaby Lance Venta
October 15, 2024

1570 The Score 95.3 99.1 Appleton OshkoshWoodward Community Media Sports “95.3/99.1 The Score” 1570 WSCO/95.3 W237AA Appleton and 99.1 W256DD Oshkosh WI will unveil a new weekday lineup on Monday, October 28.

WSCO will add the statewide syndicated Mike Heller Show based at iHeartMedia’s “1070 The Game” WTSO Madison from 12-2pm. Heller, a native of Appleton, was previously heard on WSCO from 2016-19. Fox Sports Radio’s “Doug Gottlieb Show” will be added from 2-4pm. Gottlieb recently added a second job as Head Coach of University of Wisconsin-Green Bay’s basketball team. Those moves will see the station drop Westwood One’s Rich Eisen Show from 11am-1pm and the local “The Show with Leo and Balky” that aired from 1-3pm. John ‘Leo’ Leopold will move off-air to focus on his sales role with the company, while Eric ‘Balky’ Balkman will host a new solo show from 11am-12pm.

The remainder of WSCO’s lineup will continue to feature the “97.3 The Game” WRNW-FM Milwaukee based Steve Czaben Show from 6-8am and “Drew and KB” from 4-6pm. Fox Sports Radio’s Dan Patrick Show remains from 8-11am and VSiN network programming in nights and weekend timeslots.

Woodward Talk Brand Manager BJ DeGroot said, “We are thrilled to enhance our local and regional sports coverage by bringing Doug’s show to our audience and welcoming Mike back to Northeast Wisconsin. With Doug now serving as head coach for UW-Green Bay Men’s Basketball and continuing his national show, it was essential to bring his voice to sports fans in Northeast Wisconsin.”

Gottlieb commented, “Our show is so excited to expand our footprint in Wisconsin! Everywhere I go, people ask where they can hear us…now the answer is WSCO! Let’s go!”

Share This:

  • Share on LinkedIn (Opens in new window) LinkedIn
  • Share on Facebook (Opens in new window) Facebook
  • Share on X (Opens in new window) X
  • Share on Threads (Opens in new window) Threads
  • Share on Reddit (Opens in new window) Reddit
  • Print (Opens in new window) Print
  • Email a link to a friend (Opens in new window) Email
  • More
  • Share on Mastodon (Opens in new window) Mastodon
  • Share on Bluesky (Opens in new window) Bluesky
  • Share on Telegram (Opens in new window) Telegram
  • Share on WhatsApp (Opens in new window) WhatsApp
Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

Log In

Join Now | Lost Password?

Comments

Leave a ReplyCancel reply

Recent Headlines

Nielsen Audio Arbitron

Nielsen January 2026 Ratings Releases 3/6

March 6, 2026
97.5 The Fanatic WPEN-FM Philadelphia

Sean Brace To Co-Host Middays With Marks At 97.5 The Fanatic

March 6, 2026
Connoisseur Media Alpha Jeff Warshaw

Connoisseur Promoted Darren DiPrima & Patrick Shea On Long Island

March 6, 2026
Mix 95.7 WLHT Grand Rapids Big Joe Pesh Fish Christine

Laura Hardy Exits Mix 95.7 Grand Rapids

March 6, 2026
K-Earth KRTH 101 101.1 Los Angeles

What Classic Hits Added … Then Dropped

March 6, 2026
91X XETRA-FM Tijuana San Diego

Rick Savage Returns To 91X As MD/Morning Host

March 6, 2026
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