The holiday season has begun en masse across the country with a larger number of stations than in the past using the start of November to make their seasonal music shift.
While most of the stations are ones that make the move to Christmas music every year, there are a handful of newcomers this year. Pillar of Fire’s new Christian AC “Star 101.5” KSRC Denver joined sister “Star 93.3” WAKW Cincinnati in being one of the early converts. Northpine reports that 99.1 KQYZ Emerado ND completed its move into the Grand Forks ND market and frequency switch earlier this week to introduce itself to the market as “Christmas 98.5“.
After not going all-Christmas in 2023, iHeartMedia’s “Movin 107.7” WMOV-FM Norfolk VA returned to holiday music this year.
One market has already reached two all-Christmas stations as both Alpha Media Soft AC “102.3 The Rose” WXMA and SummitMedia AC “Mix 106.9” WVEZ have gone in Louisville.
Among the other stations to make the move (and this is not a complete list) are iHeartMedia’s WLIT Chicago, KBEB Sacramento, 107.3 K297AK Fort Collins CO, WSRW-FM Grand Rapids MI, WMAG Greensboro NC, WMXL Lexington KY, and KMXG Quad Cities. Townsquare Media launched on WTSS Buffalo and W248BO Tuscaloosa AL. Other stations include Alpha Media’s KLMS Lincoln NE, Audacy’s WMHX Madison, Pamal’s WHUD Peekskill and WYJB Albany NY, SummitMedia’s KSRZ Omaha, Horizon Broadcast Group’s KWPK-FM Bend OR, PMB Broadcasting’s WLTC Columbus GA, Bryan Broadcasting’s KAGC College Station TX, Digio Strategies WJKK Jackson MS, and Forever Media’s WPPY York PA.
