Domain Insight 10/27: Star Returning To Buffalo?

[membership level="2,3"] Is Audacy bringing its AC " Star " brand back to Buffalo? What is Montgomery going to find in its " Streamz "? Is something about to Jingle in Tulsa? Is Audacy preparing to bring " Star " back to FM in Buffalo? After selling 102.5 WTSS to K-Love in 2023 , the brand has been kept alive on 107.7 WLKK-HD2 Wethersfield Township where it is already running Christmas music while still branding with its former 102.5 frequency. That HD2 forced Townsquare Media to drop the " Star 96.1 " branding on 96.1 Buffalo after four months in 2023. Now Audacy has registered BuffaloStar1077.com for the brand. Is it to better market the HD2 brand or will it return to the FM dial to replace Country " 107.7 The Wolf "? The Country station had a 1.6 share in the September 2025 Nielsen Audio ratings trailing Townsquare's 106.5 WYRK's 8.8 share. AC " The New 96.1 " WTSS had a 3.6 share. After selling Hip Hop " 97.9 Jamz " WJWZ Wetumpka/Montgomery AL to Roscoe ‘Killer Diller’ Miller’s Autaugaville Radio, Rick 'Peters' Pestrichelli’s Bluewater Broadcasting looks to be flipping Classic Hip Hop " Yo 100.5 " W263BX/96.1 WQKS-HD2 Montgomery. Bluewater has registered Streamz100.com for the station, while a since removed logo from the domain includes the positioning statement "Powered By What You Play". Will a new Christmas brand arrive in Tulsa? Anonymous registrations were made for five frequencies in the market including Zoellner Media Group's four in the market along with one that leases an HD subchannel from Zoellner. Registrations were made for Jingle955.com, Jingle965.com, Jingle1023.com, Jingle1033.com, and Jingle1057.com. Those correlate to Zoellner's Country “ K95.5 ” KWEN, Hot AC “ Mix 96.5 ” KRAV, News/Talk 102.3 KRMG-FM , and Classic Rock “ 103.3 The Eagle ” KRHZ along with Screen Door Broadcasting's Oldies “ Groovy 105.7 ” K289CC/KWEN-HD2. Anonymous Registrations: 1079TheBreeze.com , 1001Hits.com , and 1001HitsRadio.com . [/membership]

Domain Insight 10/27: Star Returning To Buffalo?

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Domain Insight 10/27: Star Returning To Buffalo?

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