Cima 106.3 Debuts In Miami
Spanish Broadcasting System has shifted Regional Mexican “La Raza 106.3” WRAZ-FM Leisure City, FL to Columbian Cumbia and Vallenato music as “Cima 106.3“.
Although the format and programming will be directed to Colombians, we are certain that we will also receive great acceptance from other communities who love this genre of music. Many of the interpreters of these rhythms, are also very popular throughout Latin America. This change reflects our desire to fill a musical void in the Colombian community. –
SBS Executive VP/Programming Jesus Salas
WRAZ rimshots the Miami market from Leisure City, FL at the north end of the Florida Keys covering Dade County. The previous format did not appear in the most recently monthly ratings.