iHeartMedia has changed parent signals on 92.9 W225CJ Asheville NC to bring Conservative Talk 570 WWNC Asheville to the FM band.
The 180 watt translator covers Asheville proper as it brings WWNC’s programming to the FM band for the first time. WWNC ranked seventh in the Asheville market with a 3.1 share in the Fall 2025 Nielsen Audio ratings, which was behind Blue Ridge Public Radio’s “BPR News” 88.1 WCQS’ second ranked 10.6 share.
W225CJ had been the FM home of Sports “ESPN Asheville” 880 WPEK Fairview/1400 WMXF Waynesville. WPEK/WMXF did not rank in the Fall ratings.
Area President Drew Salamon said, “Extending News Radio 570 WWNC to 92.9 FM gives western North Carolina greater access to trusted news and talk at a time when local information matters more than ever. This expansion reflects our ongoing commitment to serve Asheville and the surrounding communities with credible voices, local connection and meaningful conversations.”
Area SVP/Programming Zac Davis commented, “After our post–Hurricane Helene broadcast, it became clear just how essential WWNC is to Western North Carolina. Over the past year, we’ve focused on expanding our ability to serve the community, and this next step allows us to reach even more listeners. It’s a natural extension of the incredible work our Asheville team has already done.”
Morning host Mark Starling added, “This is a huge step for WWNC, not only for our station but for our clients and especially our listeners. This is a first for Western North Carolina in News/ Talk format and extends our ability to inform and help our community.”
