Former “Big 106” KPLM Palm Springs morning co-host Mary Lockrem is joining Connoisseur Media Country “98.5 The Bull” KDES Palm Springs as midday host.

Lockrem spent two and a half years in mornings at KPLM until exiting in April 2025. She will now lead “On Air with Mary” from 10am to 3pm daily as KDES completes moving back to a locally originating lineup from 6am to 7pm weekdays. She said, “I’m honored to join Connoisseur Media. I believe great radio is authentic, makes people smile, and brings the community together. I’m excited to be part of such an incredible team and can’t wait to connect with listeners across the Coachella Valley every day on 98.5 The Bull.”

Regional Vice President Sommer Frisk commented, “We’re intentionally building a team of difference-makers, and Mary is exactly that. She’s an accomplished broadcaster with an authentic voice, a winning spirit, and a passion for serving her community. We’re proud to welcome her to Connoisseur Media Palm Springs and excited for our listeners to spend their middays with her on 98.5 The Bull (KDES-FM).”

Operations Manager Todd Violette added, “Mary is a fantastic addition to our team and a great fit for 98.5 The Bull. She brings experience, personality, and a genuine connection to our community that listeners will hear every day. We’re excited to welcome her to Bull Country and can’t wait for our audience to get to know her.”