Neversink Media and AK22 Digital Media have announced the addition of ‘Uncle Mike’ Hansen to the companies as Community Relations Director.
He will identify organizations, events and causes where the radio stations, digital platforms and live-event resources of Neversink Media and AK22 can provide support and bring greater attention to the work already taking place in local communities. Hansen will also host middays on Neversink Country 1490 WDLC/107.7 W299BA Port Jervis and 95.3 W237EV Middletown NY, while making on-air appearances on Neversink Classic Hits 1340 WALL Middletown and AC “106.9 The Pike” 1450 WYNY/W295AQ Milford PA and AK22 Freeform 98.1 WKZE-FM Salisbury CT.
Hansen most recently spent fifteen years at iHeartMedia Country 107.3 WRWD-FM Highland NY in a community relations, promotions, and weekend on-air roles until exiting in the company’s June cuts.
Neversink Media owner Bud Williamson said, “Mike has spent years building relationships throughout this region. He knows these communities and, more importantly, the people and organizations doing the work every day. Bringing Mike into Neversink Media Group gives us an opportunity to strengthen those relationships and create new ones throughout the communities served by our stations. Being locally owned and operated means we feel the impact directly of supporting our neighbors & visitors with relevant local content focused on the Hudson Valley.”
AK22 owner Katie Berghorn stated, “At AK22, we value people. The relationship between a local radio station and its community has to be about more than selling advertising or asking someone to listen. Some of the most important things happening in the Hudson Valley are being done by VFW posts, volunteer firefighters, local nonprofits, musicians, businesses and people who simply care about where they live. We want our stations to be connected to those people.”
