Update 7/15: EMF took over 97.1 WRQQ at 12am this morning as Blood, Sweat & Tears “You Make Me So Very Happy” gave way to K-Love and Michael W. Smith’s “Breathe”. New WLVU calls, which had been in use at EMF’s 88.5 in Halifax, PA are now in use.
Original Report 7/10: The deal to bring WABD Mobile to 97.5, will also bring K-Love programming into Nashville.
EMF Broadcasting is swapping the license of 97.5 WLVM Mobile to Cumulus for “Classic Hits 97.1” WRQQ Belle Meade/Nashville. WRQQ is one of two Nashville stations Cumulus was required to spin-off in order to complete its merger with Citadel Broadcasting last year.
EMF will begin operating WRQQ via a Time Brokerage Agreement by Monday, July 16. It will join a crowded Christian music battle with Way Media’s “88.7 Way-FM” WAYM and Salem’s “94 The Fish” 93.7 WFFI/94.1 WFFH