Tom Wilson’s Murray Hill Broadcasting took the wraps off of AAA “87.7 Cleveland’s Sound” WLFM-LP on Sunday evening.

The station was originally aiming for a late-July startup, which got pushed back due to the normal delays associated with a new signal startup. OhioMediaWatch.com reported last week that Marty Bender, former OM/PD of WFBQ Indianapolis and Executive Producer of the Bob & Tom show had been hired as Program Director for 87.7.

The station held a “casting call” in mid-July for on-air hosts. Now word if anybody was hired out of that yet, however Archie Berwick has been tapped to host mornings and former 92.3 WKRK host Rachel Steele will be in afternoons.

https://twitter.com/rachelsteelecle/status/244970026048815105
Here’s a sample hour of 87.7 Cleveland’s Sound from just after 2am this morning:
Of Monsters And Men – Little Talks
Foo Fighters – Learning To Fly
Bob Marley – Buffalo Soldier
Marcy Playground – Sex & Candy
Wallflowers – One Headlight
Anna Sun – Walk The Moon
Jane’s Addiction – Jane Says (Live At Irvine Meadows 1991)
U2 – Pride (In The Name Of Live)
Gorillaz – Feel Good Inc.
Green Day – When I Come Around
Rickie Lee Jones – Chuck E’s In Love
Goo Goo Dolls – Name
Jack Johnson – Flake
Pretenders – Don’t Get Me Wrong
James – Laid
The Temper Trap – Sweet Disposition