Multiple Changes In Branson

106.3 KRZK Branson 102.9 The Z KHOZ KHBZ 100.1 KOMC Earls Family Broadcasting is changing-up the programming at all three of its FMs serving Branson, MO.

First up, the company is consolidating the Country music programming heard on 106.3 KRZK Branson and 102.9 KHOZ-FM Harrison, AR on the 102.9 signal, which rebrands as “102.9 The Z” KHBZ.

That opens up 106.3 KRZK to flip to News/Talk. The station will feature six hours of local programming daily along with the syndicated Dennis Miller and Dave Ramsey in the daytime lineup.

The final change will take place on December 26, as Adult Standards 100.1 KOMC-FM will shift to AC. The current “Timeless Favorites” format featuring music from the 50’s through the 90’s will give way to a more current 80’s to now mix.

The press release with more details follows:
Changes at Earls Family Broadcasting

Tune In the Fresh and Updated, 102.9 The Z!

As the saying goes, the only constant is change. We want you to be aware of some exciting improvements and enhancements at Earl’s Family Broadcasting.

Our 100,000 watt mega station at 102.9 is now The Z, and not just for Harrison and northwest Arkansas but for the whole Ozarks region. Expect more, great country music from the 80s, 90s and today as well as tons of fun! Live, on-air personalities now include our new on-air boss, Steve “Shotgun” Kelly from 10am to 3pm. Matt Duncan will move his show from KRZK to The Z, still covering the drive home with energy and enthusiasm, from 3pm to 7pm, Monday through Friday.

Our goal is for 102.9 The Z to be the “just right” combination – a better mix of country music along with community service, regional news, and plenty of listener involvement. Great personalities live on-air, all day long, will keep listeners engaged and entertained. Tune in to the all new 102.9 The Z, now KHBZ, and tell us what you think of the improvements.

News Worth Talking About on KRZK-FM

With today’s best country music expertly covered at 102.9 The Z now, our listeners and advertisers can enjoy something different on KRZK-FM. The second most popular radio format in the country is News-Talk, and it’s a perfect fit for our traditional, informed and community-minded citizens of the Branson area. Since KRZK has always been popular for local news, talk, and community service, an all News-Talk format is the perfect evolution of this beloved station. Beginning at midnight on December 3rd, KRZK 106.3 FM will feature a meaningful and relevant combination of local news, “Weather on the 8’s”,

informative talk and some of the most popular national shows including FOX NEWS. “Your News. Straight Talk.” is sure to become an Ozarks staple for the latest in news and national opinion.

Line-up highlights include:
Steve and Janet in the Morning: 6am – 9am
At Your Service with Scott McCaulley: 9am – 11am
The Dennis Miller Show: 11am – 2pm
The Dave Ramsey Show: 2pm – 5pm
The Ozark’s News Hour with Greg Pyron: 5pm – 6pm

For Music Variety with a Contemporary Beat – Tune in to KOMC-FM at 100.1

Beginning December 26th, KOMC-FM will feature a more current variety of music, and lots more of it. Popular music from the

80’s, 90’s and today is a proven favorite of adults, especially women, and KOMC-FM will deliver with artists like Adele, JohnMayer, Michael Buble and Elton John. This more youthful blend of up-tempo music will be complimented by great local programming as well as national favorites like “Intelligence for Your Life” with John Tesh from 2pm to 7pm.

Whether you’ve loved KOMC for years or have never been a regular listener, you’re sure to enjoy the positive, upbeat and multi-generational appeal of this bright adult contemporary format. It will be the station that keeps your spirits up at work and in the car, as well as a welcome companion on a Saturday morning at home. After the holiday crazes are done this year, dial up 100.1 for a harmonious start to your new year.

We constantly “challenge” our advertisers to get out the box and make changes to “super-serve” their customers. We believe the enhancements we’re making are bold and innovative, out of the box but soundly based in our knowledge and experience in this region. With these station improvements, more listeners will find more music and information they want and need. And when we can entertain more listeners more often, we can generate better results for our advertisers too!

Please share with us your ideas about how we can best serve to you in 2013.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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