CBS Flips Mega 107.5 Dallas

La Grande 107.5 Mega KMVK Dallas CBS Shoboy Jimmy GonzalezCBS Spanish CHR “Mega 107.5” KMVK Dallas has flipped to Regional Mexican “La Grande 107.5“.

Edgar ‘Shoboy’ Sotelo will remain in mornings with the new format. Pelos Parados joins for afternoons under PD Jimmy Gonzalez.

KMVK registered 17th in the market with a 2.3 share in the June 2013 PPM monthly well behind Univision’s Regional Mexican “La Que Buena 94.1” KLNO which was third overall with a 4.8.

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Lance Venta is the Owner and Publisher of and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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