KXFM Rebuilds With Real Rock

99.1 The Fox KXFM Santa Maria Todd Tyler Free Beer Hot WingsAfter stunting over the weekend with construction sounds, El Dorado Broadcasters relaunched Classic Rock “99.1 The Fox” KXFM Santa Maria, CA as Mainstream Rock “Real Rock For The Central Coast“.

Accompanying the change is a switch in syndicated morning shows as the Todd N Tyler Radio Empire gives way to Free Beer & Hot Wings. KXFM remains the only Rock oriented station in the Santa Maria/Lompoc market, registering a 3.3 share in the Fall 2013 Nielsen ratings.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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