Eagle Flies Into Tulsa
Cox Media Group has tweaked Classic Rock “Rock 103” KJSR Tulsa to “103.3 The Eagle“.
The move was accompanied by the dismissal of the Billy Madison show from mornings. Madison, based at sister Classic Rock 99.5 KISS San Antonio, will continue to be heard there and on his other syndicated affiliates.
The relaunch to The Eagle brings along a slight musical shift away from harder rock songs and a focus on 80s and 90s tracks return KJSR’s focus to 70s and 80s rock. That brings the station back to what it was prior to the relaunch as “Rock 103” from its previous identity of “Star 103” in October 2012.
KJSR recorded a 3.5 share in the Fall Phase 2 Nielsen Audio Trends, well behind the 5.4 of Clear Channel’s 97.5 KMOD.