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WESI Louisville Shifts To Classic Hits

Lance Ventaby Lance Venta
October 13, 2014

Easy Rock 105.1 GHL Louisville Greatest Hits WESI WGHL Alpha MediaAlpha Media has dropped the Soft AC “Easy Rock 105.1” format on WESI Shepherdsville/Louisville and flipped the station to Classic Hits.

The station is now branded as “105.1 GHL” with new WGHL call letters pending. WGHL is launching with the usual 10,000 songs-in-a-row commercial free. It joins Summit Media’s Rock leaning Classic Hits “107.7 The Eagle” WSFR and W&B Broadcasting’s rimshot 103.5 WAKY in the format.

In the Summer 2014 Nielsen Audio ratings, “Easy Rock 105.1” was the lowest rated FM station in the Louisville market with just a 1.6 share of the audience.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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Comments 2

  1. sdskees's avatar sdskees says:
    12 years ago

    So far, they sound about 90% like their old self… and to be perfectly honest, I was listening for about an hour earlier this morning and wasn’t paying attention to the bumpers, and had no clue a format change even occurred until a bit later.

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  2. JeremyAndrews's avatar JeremyAndrews says:
    12 years ago

    Nice take on the B96 Chicago logo

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WESI Louisville Shifts To Classic Hits

Lance Ventaby Lance Venta
October 13, 2014

Easy Rock 105.1 GHL Louisville Greatest Hits WESI WGHL Alpha MediaAlpha Media has dropped the Soft AC “Easy Rock 105.1” format on WESI Shepherdsville/Louisville and flipped the station to Classic Hits.

The station is now branded as “105.1 GHL” with new WGHL call letters pending. WGHL is launching with the usual 10,000 songs-in-a-row commercial free. It joins Summit Media’s Rock leaning Classic Hits “107.7 The Eagle” WSFR and W&B Broadcasting’s rimshot 103.5 WAKY in the format.

In the Summer 2014 Nielsen Audio ratings, “Easy Rock 105.1” was the lowest rated FM station in the Louisville market with just a 1.6 share of the audience.

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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Comments

Comments 2

  1. sdskees's avatar sdskees says:
    12 years ago

    So far, they sound about 90% like their old self… and to be perfectly honest, I was listening for about an hour earlier this morning and wasn’t paying attention to the bumpers, and had no clue a format change even occurred until a bit later.

    Loading...
    Reply
  2. JeremyAndrews's avatar JeremyAndrews says:
    12 years ago

    Nice take on the B96 Chicago logo

    Loading...
    Reply

Leave a Reply Cancel reply

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