V101 Sacramento Relaunches With Classic Hip-Hop

V101.1 V101 KHYL Sacramento Throwback Hip-HopThe growing Classic Hip-Hop format hits Sacramento as iHeartMedia shifts Rhythmic AC “V101.1” KHYL Auburn to the format.

KHYL was 15th in the market in the December Nielsen Audio PPM ratings with a 2.6 share. Much like the previous one, the new format will focus on the older demos of CBS Rhythmic CHR 102.5 KSFM and Entravision’s “Hot 103.5” KHHM. KHYL is running jockless until January 20th, when the airstaff will return.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

1 Comment

  1. So much for having 3 Rhythmics in Sacramento…

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