WTRY Rebrands

Oldies 98.3 TRY WTRY-FM Albany Troy Jaime RobertsiHeartMedia Classic Hits “Oldies 98.3” WTRY-FM Rotterdam/Albany, NY has dropped the dreaded O word from its name.

With no other changes to its programming, WTRY-FM rebranded on Wednesday as “98.3 TRY“. WTRY-FM ranked fifth in the Albany-Schnectady-Troy market in the Winter 2015 Nielsen Audio ratings with a 5.0 share. The station features a local morning show hosted by Jaime Roberts and Premium Choice programming the rest of the day.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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