Palm Springs Station Shuffle
A pair of station sales triggered by one station’s move to a neighboring market will lead to new formats for 5 stations in the Palm Springs, CA market. Here’s a rundown of what will happen:
On February 2, R&R Radio’s Classic Hits 104.7 KDES will move its programming to its newly acquired 98.5 signal that was previously home to Beautiful Music KWXY-FM. R&R purchased the station for $7.5 Million as part of the sale of 104.7.
KWXY’s format will shift to 1340, displacing Progressive Talk KPTR.
KPTR’s Progressive Talk slides down to the former 1450 KGAM, replacing the Conservative Talk/ESPN Radio format.
In an attempt to capitalize on the confustion caused by those shifts RM Broadcasting’s Variety Hits “95.9 Jack-FM” KAJR has flipped to Soft AC “95.9 The Oasis”.
All of those moves were made in order to allow 104.7 to move west into the neighboring Riverside/San Bernardino market following a sale to LC Media, a group led by longtime KIIS-FM Los Angeles GM Roy Laughlin for $10.5 Million. No format has been disclosed at this time, however we have discovered 1047PirateRadio.com was registered by Laughlin this past October.