Clear Channel will flip “Cool Oldies 1340” WRAW Reading, PA to Spanish CHR “Rumba 1340” on Friday, February 27.
The new format will be the first commercial Spanish language station in the market despite it having 15% Hispanic population. Reading native DJ Johnny V, host and mixer on sister Urban “Power 99” WUSL Philadelphia will host a local airshift on Rumba.
Clear Channel will flip “Cool Oldies 1340” WRAW Reading, PA to Spanish CHR “Rumba 1340” on Friday, February 27.
The new format will be the first commercial Spanish language station in the market despite it having 15% Hispanic population. Reading native DJ Johnny V, host and mixer on sister Urban “Power 99” WUSL Philadelphia will host a local airshift on Rumba.
BC says: firstly, lance, love the alliteration. This unlike many format moves wasn’t a secret. A friend of mine from the cluster invited me to the station’s already active Facebook page a few days ago, but its not like they really had to worry about a competition snag in this situation.
firstly, lance, love the alliteration. This unlike many format moves wasn’t a secret. A friend of mine from the cluster invited me to the station’s already active Facebook page a few days ago, but its not like they really had to worry about a competition snag in this situation.