My Broadcasting Corporation has completed its acquisition of four stations from Bell Media in Brockville and Kingston ON and beginning the process of programming changes at all four.
All four stations are currently running with no imaging outside of the remaining local on-air staffers directing listeners to an online survey regarding what they’d like to hear. The new format identities are set to launch later this week, however their streams on the iHeartRadio app show the upcoming identities.
In Kingston, AC “Move 98.3” CFLY-FM will return to its heritage “98.3 Fly-FM” positioning as “Today’s Best Music”. Current airstaffers including morning hosts Reid & Ben and midday host Trinette Atkinson remain in place.
Country “Pure Country 99” CKLC-FM will rebrand as “New Country 98.9“. Gary ‘Big G’ McColman and Wayne ‘Matty’ Mathews will move from sister Classic Hits “102.7 Wow-FM” WLYK Cape Vincent NY to host mornings. The duo joined WLYK last July after spending sixteen years at Rogers Sports & Entertainment’s “Country 93.5” CKXC-FM Kingston from 2004 to 2020. Replacing them at WLYK are Iliad Media Group’s “Joey & Lauren” show based at KZMG Boise.
In Brockville, Variety Hits “Bounce 103.7” CJPT-FM will flip to Classic Rock “103.7 Giant-FM“. Local hosts Harper and Keith Clarke will remain on the station. AC “Move 104.9” CFJR-FM will take on My Broadcasting’s flagship brand as “104.9 myFM“. Bruce Wylie and Wendy Wright remain on the on-air lineup.
