Along with this week’s cuts at Audacy, Audacy has announced a restructuring of its market leadership as it does away with Market Managers.
The new operational hierarchy will include Regional Presidents, Regional Vice Presidents, and cluster SVP/Sales.
The new Regional Vice Presidents are:
- New Orleans Market Manager Dan Barron (Greensboro, Greenville, New Orleans, Memphis, Chattanooga)
- Orlando General Sales Manager Matt Bewley (Miami, Orlando, Gainesville)
- Houston Market Manager Sarah Frazier (Austin, Dallas, Houston)
- San Francisco Market Manager Kieran Geffert (San Diego, Riverside, San Francisco, Seattle, Sacramento)
- Denver Market Manager Micah Goldberg (Denver, Portland, Las Vegas, Phoenix)
- Detroit Director of Sales Pete Kowalski (Detroit, Minneapolis, Madison, Milwaukee, Cleveland)
- Kansas City Market Manager Roxanne Marati (Kansas City, St. Louis, Wichita)
- New York Director of Sales Brian Rooney (New York, Boston, Hartford, Springfield)
- Philadelphia Director of Sales Dave Scopinich (Philadelphia, Washington, DC, Baltimore, Wilkes-Barre)
- Pittsburgh Market Manager Michael Spacciapolli (Norfolk, Richmond, Pittsburgh, Buffalo, Rochester)
Atlanta will report directly to Regional President Mark Hannon, Chicago to Debbie Kenyon, and Los Angeles to Jeff Federman. Some of the former Market Managers have been promoted to the new SVP/Sales roles for their markets, while others are among those exiting the company.
In a memo to staffers, Audacy CEO Kelli Turner wrote:
We’ve made enormous progress over the past year in positioning Audacy for a strong and sustainable future in a fast-changing business and world. Today, to better capture opportunities, scale success, and sharpen our competitive edge, we are putting in place a regionalized sales organization.
The five regions under our Regional Presidents are now supported by a new group of Regional Vice Presidents. These RVPs will oversee a group of markets designed to scale opportunities and drive revenue growth. Along with the recent change of having Brand Managers reporting into Format Vice Presidents, this is the right approach for our business today and especially for tomorrow.
The new sales structure is built to preserve our deep local roots while removing historical “market walls” that sometimes limit collaboration and reach. It empowers our teams to unlock new local and national budgets, streamline processes, and focus relentlessly on what we do best: driving results for clients and serving our communities.
Leadership Appointments
As an important part of this, it is a privilege to recognize and tap into the incredible talent across Audacy. Please join me in congratulating our new Regional Vice Presidents:
• Dan Barron (Greensboro, Greenville, New Orleans, Memphis, Chattanooga)
• Matt Bewley (Miami, Orlando, Gainesville)
• Sarah Frazier (Austin, Dallas, Houston)
• Kieran Geffert (San Diego, Riverside, San Francisco, Seattle, Sacramento
• Micah Goldberg (Denver, Portland, Las Vegas, Phoenix)
• Pete Kowalski (Detroit, Minneapolis, Madison,
Milwaukee, Cleveland)
• Roxanne Marati (Kansas City, St. Louis, Wichita)
• Brian Rooney (New York, Boston, Hartford, Springfield)
• Dave Scopinich (Philadelphia, Washington, DC,
Baltimore, Wilkes-Barre)
• Michael Spacciapolli (Norfolk, Richmond, Pittsburgh, Buffalo, Rochester)With these new RVPs in place, Audacy is moving away from the Market Manager role and introducing the Senior Vice President of Sales (SVPS) position in local markets. In many cases, the SVPS role is being filled by existing market leadership. The full regional leadership list and structure are included below.
Along with these changes, I am pleased to share that several of our colleagues who have served as market managers will continue with us in new roles or stay on for a period as advisors. Additionally, as you may read in the trade press, we’ve made the difficult decision this week to eliminate a limited number of positions across different departments. These decisions are never easy or made lightly, and we are handling this process as respectfully and professionally as possible.
There is a lot of change inside our company, in our industry, and in the world. And I know that can be unsettling. I am grateful for everyone’s continued dedication and focus. Together, we are accomplishing a lot, and I’m confident we have a clearer, more effective structure and path to continue to win. Thank you for all your amazing work.
