As Leighton Media prepares to complete its $160,000 purchase of Soft Oldies “Smooth Magic 107.1” KMGK Glenwood MN from Branstock Communications, the company has flipped the station to Country “Wild Country 107“.
As first reported by Northpine, the flip took place along with the company’s LMA of the station starting on November 1, while new KXGK calls are pending. The station takes on the branding of sister “Wild Country 99” KZPK Paynesville/St. Cloud.
The station will utilize talent from elsewhere in the company including Kelly Jordan in mornings. Jordan airs on all of Leighton’s Country stations. Hot AC “Z99” KXRZ Alexandria PD/morning host JP Boline will host middays, while 104.7 KCLD St. Cloud morning co-host/midday host Kat will track afternoons.
The new brand will operate as part of Leighton’s Alexandria cluster where it will compete against Hubbard’s “100.7 Kik-FM” KIKV Sauk Centre. Hubbard recently appointed Leighton Director of Country Programming Kris Valentine as General Manager of its Alexandria cluster with Valentine’s “Kris & Chelsea” show moving from afternoons on their Country stations to mornings on KIKV.
