Update 9/14 12:30pm: “94X” gave way to Rock “94.3 The Shark” at noon today. The station is emphasizing that unlike the other Rock stations on Long Island it plays songs from after 1989. The Shark name comes from the movie Jaws taking place on Long Island. Listen to the launch of 94.3 The Shark at FormatChange.com.

The first hour of 94.3 The Shark consisted of:
Nirvana – Smells Like Teen Spirit
Red Hot Chili Peppers – Give It Away
Linkin Park – What I’ve Done
Foo Fighters – My Hero
Twisted Sister – We’re Not Going To Take It
Beastie Boys – Sure Shot
3 Doors Down – Kryptonite
Stone Temple Pilots – Sex Type Thing
Led Zeppelin – Black Dog
Cypress Hill – Insane In The Brain
Pearl Jam – Yellow Ledbetter
Metallica – For Whom The Bell Tolls
Live – Alone

Update 9/14 10:30am: A flip is imminent at WIGX. The station is announcing a format change will take at noon today. As AllAccess first reported this morning, 943TheShark.com is live pointing to a rebirth as “Everything That Rocks” much like the recent revamp at JVC Media’s 103.9 WRCN.

Original Report 8/23: Connoisseur Media is getting ready to make its first major move at its new Long Island cluster.

Update 8/23: Connoisseur joins the decoy domain club as it registers a few more to attempt to keep competitors guessing. Country943LI.com, Hits943LI.com, Soul943LI.com, and Sports943LI.com were added after our original report went live.

Original Report 8/21: Gen X Hits “94X” WIGX Smithtown looks to be on the way out with a Rock based format on the way in. Rock943LI.com was registered by Connoisseur on Monday. Long Island currently has no current based Rock stations, just two Classic Rockers in Cox Media’s 102.3 WBAB Babylon and JVC Media’s 103.9 WRCN Riverhead.

The company acquired WIGX as well as Standards 1100 WHLI Hempstead, AC “98.3 KJOY” WKJY Hempstead, and Classic Hits “B103” 103.1 WBZO Bay Shore earlier this year from Barnstable Broadcasting for $23 Million.