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Classic Rock Wolf Debuts In College Station

ESPN Aggieland 103.9 The Wolf KJXJ Bryan College StationBrazos Valley Communications has flipped Sports “ESPN Aggieland 103.9” KJXJ Franklin/College Station TX to Classic Rock “103.9 The Fox“.

The flip returns Rock to the station a year and a half after it dropped its Active Rock “Rock 103.9” identity for Sports. The new format positions KJXJ directly against iHeartMedia’s “99.5 The Fox” KNFX-FM Bryan.

KJXJ registered a 0.9 share in the Spring 2016 Nielsen Audio ratings. Its new target KNFX held a 6.4 share.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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