97.7 has launched a new Urban AC format as “JJ 97.7” with the JJ standing for “Jammin’ Jackson”. The station has taken on WYJJ as its call letters.
Original Report 5/11: Forever Communications and Grace Broadcasting Services are swapping stations in the Jackson, TN market.
Forever will acquire what is currently Christian “The Dove” 97.7 WTGP Trenton, TN in exchange for News/Talk 105.3 WTJW Humboldt and $525,000. The deal give Forever the better signal as 97.7 is a 50kW Class B, while 105.3 is a 4.7kW Class A.
Grace Broadcast Services also owns Christian Preaching “Good News 93.1” WWGM and Standards “Memories 1500” WTNE in the Jackson market.