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More CHR In Walla Walla

107.7 Hot HotFM KWVN-FM Pendleton Walla Walla The Vine CappsCapps Broadcast Group flipped Variety Hits “107.7 The Vine” KWVN-FM Pendleton, OR/Walla Walla, WA to CHR “107.7 Hot-FM“.

The flip took place on Monday, February 2. KWVN-FM is also heard on 95.3 K237DM Walla Walla and 100.1 K261BH Heppner, OR. The new format joins a crowded CHR field in the Columbia Basin that already features Townsquare Media’s “Hot 97.5” KOLW Basin City, WA, Ingstad’s “Power 99.1” KUJ-FM Burbank, WA, and Alexandra Communications “Zoo 102” 101.9 KZIU Weston, OR.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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