Tim ‘Minnesota Fattz’ Snell Named iHeartMedia Augusta SVP/Programming

96.3 Kiss-FM WKSP Augusta Minnesota Fattz Tim SnelliHeartMedia has promoted Tim ‘Minnesota Fattz’ Snell to Senior VP Programming for its Augusta GA cluster.

Snell was previously Program Director for Urban AC “96.3 Kiss-FM” WKSP and Urban “Power 107” 107.7 WPRW and morning co-host with Cher Best on WKSP, duties that he will retain. His appointment follows the addition of Blaine Jackson as Program Director of Country “105.7 The Bull” WLUB and Classic Country “106.3 The Bull Icons” W292EE/WLUB-HD2 earlier this week.

iHeartMedia announced today that Tim “Minnesota Fattz” Snell has been named the Senior Vice President of Programming for iHeartMedia Augusta. Snell is one half of the Fattz and Cher Morning Show on 96.3 Kiss FM and the program director for the iHeartMedia Augusta urban brands, urban adult contemporary, WKSP 96.3 Kiss FM and hip-hop formatted WPRW Power 107.

iHeartMedia has massive consumer reach and influence across multiple platforms and delivers more live programming than any other media company and Snell will be responsible for day to-day programming operations for six multi-formatted brands including 104.3WBBQ, Eagle 102.3, WPRW Power 107, WKSP 96.3 Kiss FM, WLUB105.7 the Bull and WLUB HD2 106.3 Bull Icons. He will work closely with the program directors, on-air personalities and sales to oversee the on-air content, digital footprint and music programming for the formats.

“We are really thrilled to have a guy with Tim’s kind of experience and longevity in the market to lead our cluster’s programming efforts,” said Brian Michael, Regional Senior Vice President of Programming for iHeartMedia. “He has a proven track record of driving ratings as an on-air talent and programmer and I know he will be an assest to our cluster’s continued success.”

“I am honored to be given this tremendous opportunity,” said Snell. “iHeartMedia Augusta has great products and a super team who have passion and a winning attitude that continues to grow our brands. I am excited to start another chapter in my career and look forward to the new challenge.”

With a historic thirty-year broadcasting and programming career, Tim “Minnesota Fattz” Snell has received many local and national accolades. He is the recipient of the 2014 President Barack Obama Community Award and the Boy Scott Eagle Award. Fattz is also a past winner of the Radio Personality of The Year Awards and the BRE Award for Program Director and Station of the Year.

iHeartMedia is a leading media outlet in the Augusta market. Its six radio brands and content are available across multiple platforms, including its broadcast stations; online via its branded digital sites; mobile; and social, with nationwide listening through iHeartRadio, the all-in-one streaming music and live radio service – with its more than a billion downloads and 95 million registered users.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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