Urban One Launches Classix 107.9 Philadelphia
WPPZ becomes the second station in the Urban One portfolio to use the “Classix” branding joining 102.9 W275BK Atlanta, which debuted last December. The station is focusing on R&B hits of the 1970s and early 1980s emphasizing its role as “The Sound Of Philadelphia”.
With the move sister Urban AC “100.3 RNB” WRNB Media PA has dropped much of its older music and repositioned from “Philly’s R&B and Old School” to just “Philly’s R&B Station”. The former Gospel format will continue on WPPZ-HD2 and online at PraisePhilly.com.