Beverly Broadcasting Company has launched AC “Alive 97.1” 1280 WALI Dayton/97.1 W246DG Cleveland TN.
The station launched on Thursday, October 3 with 10,000 songs commercial free promoted as “Continuous Lite Rock from the 80’s, 90’s and more all day, plus Love Songs At Night”. The debut comes after Beverly moved W246DG from Dayton TN southeast to Cleveland.
WALI was previously Classic Hits “101.1 The Eagle” under WRHA call letters. That format and call letters were moved to then 970 WDNT/101.1 W266DE Spring City this summer.