After quietly launching it last September, Meruelo Media has officially unveiled its new Talk “KLOS 2” that will air online and on 95.5 KLOS-HD2 Los Angeles.
The channel is currently running KLOS’s Heidi and Frank Show 24/7, but intends to add additional original programming in the coming months. KLOS morning host Frank Kramer will serve as Program Director of KLOS2 as his Toad Hop Entertainment will co-operate the channel. Kramer launched Toad Hop Entertainment in 2009 following his and Heidi Hamilton’s exit from “97.1 FM Talk” KLSX when it flipped to CHR.
Today, Los Angeles rock station 95.5 KLOS, in connection with Toad Hop Entertainment and the Toad Hop Network, announced the launch of their HD2 radio station, “KLOS 2.” Helmed by morning show host Frank Kramer, the all-talk HD channel has also revealed a fresh, new logo. Kramer also adds “KLOS2 Program Director” to his resume.
“I’m excited to bring all-talk radio back to Southern California,” said Frank, of “The Heidi & Frank Show.” “The listeners have been hungry for it since KLSX ended in 2009, and now that over half of the cars on the road have HD radios, it’s perfect timing.”
Initially, KLOS2 will be a 24-hour Heidi & Frank Show channel, giving the duo’s loyal fan base more access to their edgy talk show throughout the day. But Kramer says it won’t stop there. “The 24-hour loop is just phase one. In the coming months, my team and I will be adding original programming, special features and even more surprises. KLOS2 will ultimately become a full-fledged talk radio station, courting new advertisers and personalities. I appreciate Meruelo Media for trusting my vision to double-down on personality-driven radio, and I can’t wait to get started.”
“We’re excited to offer Frank a second audio platform to expand his creative brand and explore bold new ideas,” stated Otto Padron, President of Meruelo Media. “While 95.5 KLOS-FM will continue to be the flagship station for the daily live version of ‘The Heidi & Frank Show,’ we are certain that fans will love more listening options; which includes the KLOS2 mobile app.”
“KLOS 2” is immediately available at 95.5 KLOS HD2, the KLOS2 mobile app and KLOS2.com