Cumulus Media AC “B98.7” KBEE Salt Lake City has announced it has promoted Frank Bell from weekend/fill-in host to morning host.

Bell has worked at multiple stations across the market over his career including Classic Hits 94.1 KODJ, Soft AC “Easy 99.1” K256AE, AC “FM 100” KSFI, Classic Rock “103.5 The Arrow” KRSP, and AAA “105.7 The River” KXRV. He had an earlier stint at KBEE in the 1990s.

Bell takes the morning shift that had been held by Mike Parsons & Valerie Cameron until their exit in January.

Cumulus Media (NASDAQ: CMLS) announces that it has appointed Frank Bell as the new morning host on Salt Lake City AC station, B98.7/KBEE-FM. A Salt Lake City market veteran, Bell has been sharing his life and entertaining Utah audiences for decades, most recently as weekend host for B98.7. He was also a part of the KBEE-FM lineup in the 90s. Since that time, Bell has been heard on many FM stations across Utah, including Salt Lake City stations KODJ, KRSP and KSFI.

Patrick Reedy, Regional Vice President//Market Manager, Cumulus Salt Lake City, said: “A proven professional, Frank Bell is instantly recognizable to Salt Lake City audiences. We’re extremely excited to add him to our team.”

Chris Hoffman, Operations Manager, Cumulus Salt Lake City, and Program Director, KBEE-FM, commented: “Frank Bell is the perfect choice to join B98.7. His smile jumps out of the speakers – You can’t help but be in a good mood when you listen to him.”

Frank Bell remarked: “B98.7 is a historic Salt Lake City station. To be a part of such a rich radio history and begin a new chapter helping people start their day, truly is an honor.”