Legacy Communications Active Rock “Z102.1” KZMC McCook, NE dropped the format for Classic Country at 3pm this afternoon.

Now branded as “True Country 102.1 KZMC“, the station will feature core-artists George Strait, George Jones, Johnny Cash, Dolly Parton, Garth Brooks, and Alan Jackson. KZMC will add the syndicated Big D and Bubba for mornings, while retaining Agriculture talk shows Agri-Talk at 10am and Market Rally at 3pm.

Legacy also operates “Coyote Country 105.3” KIOD and CHR “93.9 The Zone” KSWN in McCook.