Sunrise Broadcasting AC “Sunny 104.5” WILT Carolina Beach/Wilmington NC will move to 103.7 on December 1.
Sunrise acquired the stronger 103.7 WBNE Wrightsville Beach from Sea-Comm in September for $1.85 million and concurrently selling WILT to Bible Broadcasting Network for $300,000. 103.7 will assume the WILT call letters when the deals close on December 1 giving the station a permanent format for the first time since January. Davis Media had been operating WBNE via LMA from Sea-Comm as News “Port City Radio” until the end of January and as a simulcast of AAA “98.3 The Penguin” WUIN through June. WBNE has been running a commercial-free Variety Hits format since then.
Bible Broadcasting will change 104.5’s call letters to WYHW as it joins its non-commercial Christian Preaching network. While 103.7 is a Class C2, 104.5 is currently a Class A, but holds a CP to increase to a C3.