Adelman Broadcasting has launched Variety Hits “105.3 Bob-FM” KCJZ Cambria, CA. The station’s media kit describes the format as: “From Abba to ZZ-Top” BOB FM means real multi-genre music variety featuring classic rock, alternative, classic R&B, and pop hits from the 60s through today. In fact, the BOB FM music format is referred to as “variety” by the radio industry. Core artists include Van Halen, Bon Jovi, Linkin Park, Simple Minds, Queen, B-52s, Coldplay, Marvin Gaye, Imagine Dragons, Abba, Lorde, Fleetwood Mac, ZZ Top, Elton John, Stevie Wonder, Red Hot Chili Peppers. KCJZ joins recently acquired “Oldies 103.5” KTEA in Adelman’s Central Coast cluster.