1380 Beloit

The 90s Return To Southern Wisconsin

Big Radio will flip Full Service Oldies “1380 The Big AM” WBEL South Beloit IL to 90s Hits “The Beat 92.3/98.9” on Monday, October 9. The station will be heard on newly launched 92.3 W222AU Beloit and 98.9 W255CZ Janesville WI to cover the two primary population centers in the market. Positioned as “Mostly ‘90s. Totally Awesome”, core artists include Alanis Morissette, Backstreet Boys, Sugar Ray, No Doubt, TLC, Boys II Men, Gin Blossoms, Nirvana. The station’s on-air lineup will feature Micki Morgret mornings from 6-10am, Paul Michaels 10am-2pm, Liz Rudolph 2-7pm, and Wayne ‘Grizzly’ Adams from 7pm-12am. Michaels, Rudolph, and Adams will pull double-duty in addition to their duties at sister Rock “105.9 The Hog” WWHG Evansvi...[Read More]

Big Radio Launches Iron Country In Beloit

Big Radio flipped Oldies 1490 WGEZ Beloit WI to Classic Country this morning as “Iron Country“. The flip coincides with the launch of 101.9 W270CW Beloit to bring WGEZ’s programming to FM. ‘Big Red’ joins WGEM for mornings from Bliss Communications’ 99.9 WJVL Janeville where he hosted a Classic Country show on Sunday mornings. With WGEZ’s flip, sister News/Talk “1380 The Big AM” WBEL South Beloit will replace its ESPN Radio programming in nights and weekends with Oldies.