680 Louisville

93.9 The Ville Louisville To Debut Thursday

Union Broadcasting has closed on its acquisition of 93.9 WLCL Sellersburg/Louisville from Cumulus and will launch its new programming brand as “93.9 The Ville” on Thursday, January 29. The new Sports station will complement sister “ESPN 680/105.7” 680 WHBE Newburg/105.7 WHBE-FM Eminence with a mix of national programming and local hosts focusing on the University of Louisville Cardinals. Current WHBE morning host Drew Deener will move over to the FM in his existing 7-10am slot. John Ramsey will move from 10am-12pm on WHBE to afternoons on 93.9. The “93.9 The Ville” lineup will also include ESPN Radio’s Colin Cowherd from 10am-1pm, Scott Van Pelt & Ryen Russillo from 1-3pm and PBP coverage of Louisville women’s basketball and baseball. &#...[Read More]

Two Louisville FM’s Change Formats

Update 2/13: Union Broadcasting will convert its LMA of 105.7 WTUV-FM into an outright purchase. Union will pay $325,000 for the station that rimshots the eastern side of the Louisville market. Davidson Media will retain Regional Mexican “La Poderosa 620” WTUV. Original Report 2/2: A pair of changes have taken place in the Louisville area this weekend. Union Broadcasting’s “ESPN 680” WHBE Louisville has gained an FM simulcast on the eastern side of the market. Davidson Media’s 105.7 WTUV-FM Eminence, KY has flipped from a simulcast of sister Regional Mexican “La Poderosa 620” WTUV to a simulcast of WHBE. WTUV-FM rimshots the Louisville market with 3kW at 100 meters. Meanwhile New Albany Broadcasting Company has ended its LMA of 104.3 WLUE-FM ...[Read More]