96.5 Milwaukee

WKLH Becomes Milwaukee’s Hometown Rock

Saga Classic Rock 96.5 WKLH Milwaukee has given itself a fresh coat of paint as it rebrands as “Hometown Rock 96-5“. The move comes as the station recenters its musical focus into the 1980s with less 70s product. WKLH registered a seventh place showing in the March 2015 Nielsen Audio PPM ratings with a 5.1 share just ahead of sister Rock “102.9 The Hog” WHQG. WKLH does share some music and audience overlap with iHeartMedia’s Classic Hits “Oldies 95.7” WRIT-FM, which placed third with a 7.0 share. The evolution of classic rock continues on 96-5 WKLH-FM today as WKLH re-brands as HOMETOWN ROCK 96-5 WKLH. Milwaukee’s “HOMETOWN ROCK” 96-5 is packed with personality, texture and tempo. The music has an 80’s lean, a 70’s twist and a sprinkling of the unp...[Read More]