A New Aesthetic For Commercial Radio?

Yesterday’s launch of Austin City Limits Radio may go down as a flash in a pan attempt to salvage a failing AAA, but there are also multiple pieces within there that can become a template for commercial radio going forward. Branding In the past big local radio brands were big enough to stand on their own. Everyone in a town no-matter if they were a dedicated listener or not knew KISS-FM, 99X, K-Rock, WGN, WBLS. That started to fade with the proliferation of drop-in signals in many markets in the 1990s but with all of the digital options it is much, much harder for a new brand or format to break through. The KGSR of 2018 was a far cry from the KGSR of the 1990s and early 2000s. It had lost its way and faced increased FM competition from University of Texas’s 98.9 KUTX and the &#...[Read More]

First Listen: Austin City Limits Radio (KGSR Austin)

This is not how the story usually ends. There’s a struggling heritage brand. A chain reaction of frequency flips. The sudden availability of a new, lesser frequency. A promo about a major announcement coming the next day. It would have been entirely reasonable to expect something far more anodyne on the 93.3 frequency of Triple-A KGSR Austin. Instead, KGSR rebranded as Austin City Limits Radio, which launched today at 5 p.m., on both the current and new frequency, promising “not a format, but [the] aesthetic” of the ACL TV series and festival. And by imaging around the festival scene, KGSR found the best hook so far for doing mixtape/playlist radio on a viable frequency in a significant market. KGSR, which spent several years as a Triple-A/Hot AC hybrid along the lines of KTCZ (Cities 97) ...[Read More]

KGSR To Become Austin City Limits Radio

Emmis Austin and Austin City Limits Enterprises have announced multi-year licensing agreement upon which 93.3 KGSR Cedar Park and 97.1 K246BD Austin will relaunch today at 5pm as “Austin City Limits Radio“. The brand will tie-in with the annual Austin City Limits Music Festival and the Austin City Limits weekly PBS series, while featuring a broad range of music from artists like Willie Nelson, Kendrick Lamar, Ed Sheeran, Kacey Musgraves, Radiohead, and Gary Clark Jr. In the press release KGSR Program Director Emily Parker described the new brand, “The concept of basing a radio format on the rich history of the ACL TV show, the tastemakers at ACL Festival and ACL Live, and the curators of KGSR’s iconic radio station are what allowed us to develop this one-of-a-kind authentic Aus...[Read More]

FCC Report 7/1: Translator Auction 83 Brings New Signals To Raleigh, Austin & 28 Others

The 2003 translator filing window has finally come to a close as the FCC completed Auction 83 netting $576,520 for thirty licenses. The highest winning bid went to Curtis Media's Carolina Radio Group as it outbid iHeartMedia for 92.9 in Raleigh NC for $301,000. iHeart did not go away empty handed though as it was the winning bidder for 95.9 Eden NC, 104.7 Florence AL, 102.7 Panama City FL, and the second highest winning bid of $92,000 for 97.3 Westfield/Springfield MA. Other winning bids of note were $48,000 for 107.9 Greenacres/Austin TX by Juan Alberto Ayala, $21,000 by Vermont Public Radio for 107.5 Burlington VT, $16,000 by University of Northwestern-St. Paul for 104.3 Dubuque IA, and $14,000 by Juan Alberto Ayala for 100.3 Muscatel/Fresno CA. The full list of winning bids can be se...[Read More]

Sinclair Communications Acquires Austin Translator

Sinclair Communications, the operator of radio clusters in Norfolk VA and Santa Rosa CA as well as 49.9% owner of the Emmis run cluster in Austin TX, is purchasing 97.1 K246BD Sunset Valley/Austin TX for $903,000. Currently owned by Greg Shapiro’s GHS Inc., the translator is currently operated as brokered Regional Mexican “Fiesta 97.1” fed via 104.9 KTXX-HD2 Bee Cave. Sinclair intends to have the 99w/334m K246BD rebroadcast an HD subchannel of 93.3 KGSR Cedar Park. While the remainder of the cluster will currently remain 50.1% owned by Emmis and 49.9% by Sinclair, K246BD will join a cluster that includes AAA 93.3 KGSR Cedar Park, Classic Rock 93.7 KLBJ-FM Austin, Alternative “101X” 101.5 KROX-FM Buda, Spanish CHR “Latino 102.7” K274AX Austin/KLZT-H...[Read More]

Trevor Morini Moves To Austin As KHFI/K248CU Program Director

Trevor Morini has been Program Director for iHeartMedia CHR “96.7 Kiss-FM” KHFI Georgetown/Austin TX and Alternative “Alt 97.5” K248CU Austin. Morini transfers from iHeartMedia’s “92.1 The Beat” KTBT Tulsa where he served as PD/Afternoon Host since 2015. Prior to that Morini worked at Cumulus Media Providence where he worked his way up from weekends to APD/Afternoon host at “Hot 106.3” WWKX. iHeartMedia Austin announced today that Trevor Morini has been named Program Director for 96.7 KISS FM (KHFI FM), Austin’s #1 Hit Music Station and Alt 97.5 (KASE FM HD2) effective immediately. The radio station brand has a strong cross-platform presence and features popular on air personalities including “The Billy the Kidd Show,” EJ, and Han...[Read More]

Univision Brings Amor To Five Markets

Univision rebranded their Spanish AC stations in five markets from “Más Variedad” to “Amor” on Tuesday. The five stations are 100.3 KBRG San Jose/San Francisco, 102.9 KLQV San Diego, 106.3 KOMR Sun City/Phoenix AZ, 106.5 KOVE Galveston/Houston, 107.7 KLJA Georgetown/Austin TX. Both KLQV and KOMR previously utilized the “Amor” branding. The five stations join “Amor 92.1” KRDA Clovis/Fresno, “Amor 106.7” WPPN Des Plaines/Chicago, and “Amor 107.5” WAMR-FM Miami utilizing the brand name.

iHeartMedia Launches Alt 97.5 Austin

iHeartMedia has flipped LGBTQ Dance “97.5 Pride Radio” K248CU/KASE-HD2 Austin TX to Alternative “Alt 97.5“. The station is debuting with 5000 songs commercial-free and will follow that up with the launch of the syndicated Woody Show on Monday, February 12. The station will also feature a voicetracked lineup of Wendy Rollins in middays, Klinger afternoons, and Mike Jones at night. The new format places the translator in direct competition with Emmis’ “101X” 101.5 KROX. iHeartMedia Austin announced today the debut of ALT 97.5, The New Alternative, effective immediately. ALT 97.5 will launch with 5,000 songs commercial free, and broadcast music from a variety of Alternative artists, including The Foo Fighters, Imagine Dragons, Weezer, Muse and more. T...[Read More]

Station Sales Week Of 1/12: New York Franken-FM Gets New Owner

NY Metro Radio Korea is exercising its option to purchase WNYZ-LP New York as affiliate Sound of Long Island will pay $1.75 million for the station. The LPTV station operates as a pseudo radio station on 87.7 and has carried the group’s Korean language programming since 2010. After splitting the North & South Dakota properties of the estate of Janice Ingstad in November per their settlement, Tanya ‘Tami’ Ingstad Knudson, Todd Ingstad, Robert J. Ingstad, and Tallie Colville have sold News/Talk “Ag News 1030” KBUF Holcomb, AC “Mix 94.5” KSKL Scott City, Country “Q97” 97.3 KKJQ Garden City, CHR “Z98” 98.1 KSKZ Copeland, Sports “ESPN Garden City” 99.9 KWKR Leoti, Regional Mexican “Ke Buena 105.9” KSSA Ingalls, and Classic Hits 106.7 KULY-FM/1420 KULY Ulysses to Southwind...[Read More]

FCC Report 11/19: Roy Henderson Goes 0 For 2

FCC Actions The FCC has rejected Roy Henderson's Petition For Reconsideration for the deletion of 99.7 KROY Palacios TX. Henderson had previously admitted to operating KROY from March 1 through 9, 2013 and December 23, 2013 through January 2, 2014 at sites without a license or STA while mostly being silent from the dismantling of its tower in November of 2007 and March 15, 2014 when it began Program Test Authority from its replacement site. Henderson argued that the agency overlooked the station's service to Palacios TX since 2000, his application in 2016 to sell KROY to New Wavo Communications for $550,000 and his efforts to restore broadcast operation, while claiming that the FCC ignored statements from local listeners that KROY did broadcast during the relevant time period although it ...[Read More]

FCC Report 8/27: KSBJ Seeks To Increase Houston Coverage

KSBJ Educational Foundation is seeking a major upgrade to flagship 89.3 KSBJ Humble TX as it applies to move just outside the Houston city limits to the tower of Pacifica Foundation's 90.1 KPFT Houston with 87kW/159.6m. The move will improve KSBJ's coverage in the southwest suburbs of Houston. To make the KSBJ move possible, co-owned 89.5 KZBJ Bay City proposes to downgrade from a Class C2 to C3 and move to the tower of sister 96.9 KXBJ El Campo with 13kW/140m.

Anthony ‘AntMan’ Allen Joins KASE/KVET As Program Director

iHeartMedia has appointed Anthony ‘The AntMan’ Allen as Program Director for Country 98.1 KVET-FM and “KASE 101” 100.7 KASE Austin TX. Allen joins KASE/KVET-FM from Phoenix where he served as APD/MD at Country 102.5 KNIX Phoenix since 2013. He has also has worked for the company as APD/Afternoon host at “The Big 98” 97.9 WSIX Nashville and as Program Director of “102.1 The Bull” KZSN Wichita. Allen succeeds Travis Moon who was let go last month, and will also host afternoons on KASE. iHeartMedia Austin announced today that “The AntMan” Anthony Allen has been named Program Director for KASE 101, Austin’s No. 1 for New Country, and 98.1 KVET, All Time Country Favorites, effective immediately. He will also serve as weekday afternoon on-air...[Read More]

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