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WCCY Flips To CHR “99.3 The Lift”

99.3 The Lift 1400 WCCY HoughtonHoughton Community Broadcasting flipped Adult Standards 1400 WCCY/99.3 W257CZ Houghton MI to CHR “99.3 The Lift” at 3pm today.

Located near the northern tip of Michigan’s Upper Peninsula, the station’s name comes from the Portage Canal Lift Bridge connecting Houghton and Hancock and launches along with the annual Bridgefest in the communities. WCCY will have a local morning show hosted by Rick Allen and also carry Finlandia University sports.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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