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iHeartMedia Promotes Frank Harris To Sarasota SVP/Programming

Lance Ventaby Lance Venta
January 11, 2022

Z105 105.9 WTZB Englewood SarasotaiHeartMedia has promoted Frank Harris to SVP/Programming for their Sarasota FL cluster.

Harris was most recently serving as Program Director and morning host at Classic Rock “Z105” 105.9 WTZB Englewood and cluster Digital Program Director. He has been with the Sarasota cluster since 2004.

iHeartMedia Sarasota announced today that Frank Harris has been named Senior Vice President of Programming, effective immediately. iHeartMedia Sarasota has a strong cross-platform presence and includes a number of iconic brands and franchises — both broadcast and digital — encompassing more than five stations.  
 
iHeartMedia has the leading consumer reach and influence across multiple platforms and delivers more live programming than any other media company. As Senior Vice President of Programming, Harris will be responsible for overseeing the programming and content of all five radio stations. Additionally, he will continue to host the morning show on Z105. He will report to Chris Soechtig, Market President for iHeartMedia West Central Florida. 
 
“We are thrilled to have Frank oversee our programming efforts in Sarasota,” said Soechtig. “Frank’s extensive experience in the market, coupled with his creativity, drive, and passion for the radio business, makes him the perfect person to lead our talented team of broadcast professionals.”
 
Harris is being elevated from his previous role as Z105 Program Director/On-air Talent & Digital Program Director. He has been part of the iHeartMedia Sarasota team since 2004. 
 
“Over the past couple of decades, I’ve been privileged to contribute to Southwest Florida’s evolving radio dial. It’s truly radio in paradise,” said Harris. “It’s an honor now in my new role to help our award-winning team of broadcasters deliver great content and conversations across all of our iHeartRadio platforms.”

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Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

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iHeartMedia Promotes Frank Harris To Sarasota SVP/Programming

Lance Ventaby Lance Venta
January 11, 2022

Z105 105.9 WTZB Englewood SarasotaiHeartMedia has promoted Frank Harris to SVP/Programming for their Sarasota FL cluster.

Harris was most recently serving as Program Director and morning host at Classic Rock “Z105” 105.9 WTZB Englewood and cluster Digital Program Director. He has been with the Sarasota cluster since 2004.

iHeartMedia Sarasota announced today that Frank Harris has been named Senior Vice President of Programming, effective immediately. iHeartMedia Sarasota has a strong cross-platform presence and includes a number of iconic brands and franchises — both broadcast and digital — encompassing more than five stations.  
 
iHeartMedia has the leading consumer reach and influence across multiple platforms and delivers more live programming than any other media company. As Senior Vice President of Programming, Harris will be responsible for overseeing the programming and content of all five radio stations. Additionally, he will continue to host the morning show on Z105. He will report to Chris Soechtig, Market President for iHeartMedia West Central Florida. 
 
“We are thrilled to have Frank oversee our programming efforts in Sarasota,” said Soechtig. “Frank’s extensive experience in the market, coupled with his creativity, drive, and passion for the radio business, makes him the perfect person to lead our talented team of broadcast professionals.”
 
Harris is being elevated from his previous role as Z105 Program Director/On-air Talent & Digital Program Director. He has been part of the iHeartMedia Sarasota team since 2004. 
 
“Over the past couple of decades, I’ve been privileged to contribute to Southwest Florida’s evolving radio dial. It’s truly radio in paradise,” said Harris. “It’s an honor now in my new role to help our award-winning team of broadcasters deliver great content and conversations across all of our iHeartRadio platforms.”

Share This:

  • Share on LinkedIn (Opens in new window) LinkedIn
  • Share on Facebook (Opens in new window) Facebook
  • Share on X (Opens in new window) X
  • Share on Bluesky (Opens in new window) Bluesky
  • Share on Threads (Opens in new window) Threads
  • Share on Reddit (Opens in new window) Reddit
  • Print (Opens in new window) Print
  • Email a link to a friend (Opens in new window) Email
  • More
  • Share on Mastodon (Opens in new window) Mastodon
  • Share on Telegram (Opens in new window) Telegram
  • Share on WhatsApp (Opens in new window) WhatsApp
Lance Venta

Lance Venta

Lance Venta is the founder and publisher of RadioInsight.com. Lance has been covering the radio industry since founding the first radio industry discussion forums in the mid 1990s. He also advises and builds content strategies and web platforms for stations and programs across America.

Log In

Join Now | Lost Password?

Comments

Leave a ReplyCancel reply

Recent Headlines

Nielsen Audio Arbitron

Nielsen April 2026 Ratings Releases 6/3

June 3, 2026
Cumulus Media 2018 Mary Berner

Cumulus Media VP/Programming Operations Doug Hamand To Retire

June 3, 2026
Washington State Association of Broadcasters WSAB

Washington State Association of Broadcasters Names Jim Rose As New President/CEO

June 3, 2026
Eastlan Ratings

Eastlan April 2026 Ratings Releases

June 3, 2026
97.5 The Fanatic WPEN-FM Philadelphia

John Kinkade To Depart Mornings On 97.5 The Fanatic

June 3, 2026
iHeartRadio app

iHeartRadio Launches Partnerships With LG & TextNow

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