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All 80’s Comes To South Bend

All 80's 102.3 WYET South Bend The Stream WSMMThe third format change this month has come to South Bend IN.

After breaking up the simulcast of Classic Hits “97.7/102.3 The Stream” to flip 97.7 WSSM Goshen to Classic Rock “Rock 97.7” WYXX, Sound Management flipped 102.3 WSMM New Carlisle to 1980s Hits “All 80’s 102.3” WYET on Monday.

The new station is promoting a playlist of over 2500 songs and core artists including Huey Lewis and the News, Madonna, Bon Jovi, Brian Adams, Whitney Houston, Tears for Fears, Michael Jackson, Phil Collins. The format change takes the station out of direct format competition with Midwest Family Broadcasting’s “Z94.3” WZOC Plymouth which continues with its Rock leaning Classic Hits format.

Monday at 12:01 PM, a new 80’s radio station will launch in South Bend, IN. 102.3 FM, WYET, will play its first song: Don’t You Want Me by Human League. With an 80’s library of over 2,500, 102.3 FM will give Michiana a new taste of the greatest music from the 80’s.

With core artists like: Huey Lewis and the News, Madonna, Bon Jovi, Brian Adams, Whitney Houston, Tears for Fears, Michael Jackson, Phil Collins 102.3 FM will play the best that the 80’s had to offer and provide listeners with a plethora of musical choices, news, weather and community service information.

President Arthur Angotti was excited about the launch saying “All 80’s 102.3 FM will play more 80’s music than any other radio station in Michiana and provide listeners with a chance to relive the excitement of the best music that the 80’s and the surrounding years had to offer. Having looked at the first week’s playlist and extensive music library, I have been eagerly anticipating this launch for some time and look forward to tuning in to All 80’s 102.3 FM.”

All 80’s 102.3 FM will operate using the call letters WYET and is owned by Sound Management a local Indiana based broadcasting company which also owns U93 and ROCK 97.7 FM.

All 80’s 102.3 FM website will launch shortly at www.1023radio.com

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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