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Alternative Returns To Boise

92.7 The Alternative V99.1 Boise Impact Radio GroupBoise, ID has joined the list of markets regaining the Alternative Rock format as Impact Radio Group debuted “92.7 The Alternative” K224EP Horseshoe Bend/101.9 KQBL-HD3 at 12pm Sunday.

The station will run jockless with core artists including Black Keys, Pearl Jam, Muse, Nirvana, Mumford & Sons, Red Hot Chili Peppers, Imagine Dragons, and Foo Fighters. The Boise market has been sans an Alternative station since Impact flippedV99.1” KQLZ to News/Talk in 2011.

K224EP is operating with 99 watts at 802 meters (Coverage Map).

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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