Burlington’s Planet Gets Hot

Hot 96.7 The Planet WXZO Burlington Moug Heather Elvis DuranVox AM/FM relaunched CHR “Planet 96.7” WXZO Willsboro NY/Burlington VT as Rhythmic CHR “The New Hot 96.7” at 12pm today.

Positioned as “Hits & Hip Hop”, the new lean helps differentiate the station from Sison Broadcasting’s “95 Triple X” 95.5 WXXX. In the Spring 2017 Nielsen Audio ratings WXZO held a 0.8 share to WXXX’s 4.5.

The syndicated Elvis Duran show is replaced by the newly syndicated show hosted by KLUC Las Vegas afternoon host John Moug and KMXB Las Vegas middayer Heather Collins. Stevie Beats remains in place as Program Director/Afternoon host and Charlotte XO stays in middays. The station retains the syndicated Nessa On Air in nights.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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