Power 107.5 Columbus Adds 106.3 Simulcast
Urban One Urban “Power 107.5” WCKX Columbus OH has added a second signal in the market as the company flips Classic Hip-Hop “Boom 106.3” WBMO London OH to a simulcast.
The addition of the 106.3 rimshot signal enhances WCKX’s coverage on the west side of the Columbus market as Power has fallen behind iHeartMedia’s “106.7 The Beat” WZCB Dublin in the most recent PPM monthly. WZCB registered a 3.6 share in the October monthly, while WCKX held a 3.3 share down from a 4.0 just two months ago. The Classic Hip-Hop format on WBMO held a 1.5 share.