Rocket Blasts Off In Melbourne

95.9 The Rocket WROK-FM 95 Rock MelbourneCumulus Media has rebranded Classic Rock “95 Rock” 95.9 WROK-FM Sebastian/Melbourne FL as “95.9 The Rocket“.

Outside of changing the positioning to “Space Coast’s Classic Rock Station”, no major changes accompanied the rebranding. WROK-FM continues to be one of the remaining affiliates for the syndicated Bubba The Love Sponge in mornings.

Covering the southern half of the Melbourne-Titusville-Cocoa market, WROK-FM registered a 0.9 share in the Fall 2017 Nielsen Audio ratings.

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Lance Venta is the Owner and Publisher of RadioInsight.com and a consultant for RadioBB Networks specializing in integration of radio and the internet. Lance has two decades of experience tracking the audio industry and its use of digital platforms.

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