The Big Legend Gives Way To WLAC Simulcast In Nashville
iHeartMedia has brought News/Talk 1510 WLAC Nashville to FM on 98.3 W252CM/WSIX-HD2.
Rebranded as “TalkRadio 98.3“, the station has also announced the addition of Steve Gill’s “Tennessee Star Report” for mornings from 5-8am. Gill previously spent two terms at WLAC including a run in mornings from 2009-2013. He also hosted mornings at Cumulus’ “Supertalk 99.7” WWTN and on a statewide network. The remainder of WLAC’s lineup features syndicated talkers Glenn Beck, Rush Limbaugh, Sean Hannity, and Dave Ramsey. The station also carries Vanderbilt University sports.
WLAC registered a 0.8 share in the August Nielsen Audio ratings placing it well behind WWTN’s 3.8. The move means the end of Classic Country “98.3 The Big Legend“, which had held those signals since September 2016.
iHeartMedia Nashville announced today that TalkRadio 1510 WLAC, will now simulcast on 98.3 FM, effective immediately. The 98.3 FM signal will broadcast across the southern portions of the Nashville area, including Williamson County and the Franklin area. WLAC will also now be heard on WSIX-FM on HD-2 and continue to broadcast on 1510 AM, and everywhere listeners are via iHeartRadio.
1510 WLAC AM is one of the most legendary stations, featuring voices synonymous with talk radio, such as top on-air hosts, Rush Limbaugh, Sean Hannity, and Dave Ramsey. The station will continue to feature conservative talk as well as news, traffic and weather updates and serve as the flagship play-by-play station for Vanderbilt Commodore football and men’s basketball.
In addition, WLAC’s Tennessee Star Report has expanded and will now broadcast from 5 to 8 a.m. effective, immediately. Steve Gill will continue to host the Tennessee Star Report weekday mornings with Michael Patrick Leahy, Tennessee Star Executive Editor.
“I’m thrilled that TalkRadio WLAC can now be heard on the FM dial,” said Dan Edom, Region President for iHeartMedia Nashville. “Listeners will now be able to hear Steve Gill, Glenn Beck, Rush, Hannity, and Dave Ramsey on crystal clear FM sound.”
“It’s been great being back on the air in Nashville over these last few weeks,” said Gill. “Adding a big booming FM signal on WLAC will be a great opportunity for us to reach voters in the final month of this election season and we will be right in the thick of things.”
During his 15 plus years on-air, Gill has won numerous state and national broadcast awards, as well as various local on-air awards, including Most Powerful Media Personality in Middle Tennessee by Nashville Post Magazine and Achievement in Radio Awards as Best Talk Host in the Nashville market. He also was consistently ranked among Talkers Magazine’s “100 Most Important Talk Radio Hosts in America.”