Community Broadcasters has shifted Active Rock “Rock 94.7” WWBD Sumter SC to Classic Rock as “94.7 The Hog“.
Positioning as “Classic Rock That Really Rocks”, the station is focusing on harder Rock hits of the 70s through 90s. The station, which covers portions of the Florence SC market, dropped from a 1.5 share in the Spring 2018 Nielsen Audio ratings to a 1.0 share in the Fall book.