Dustin Fletcher Matthews Takes WEND Programming Reins
Following yesterday’s announcement that Chuck ‘DZL’ Thompson would shift from programming Alternative “106.5 The End” WEND Salisbury/Charlotte NC to Country “96.9 The Kat” WKKT Statesboro/Charlotte, iHeartMedia has appointed his successor.
Dustin ‘Fletcher’ Matthews will leave his position as Director of Alternative Programming for iHeartMedia’s St. Louis region where has programmed “Alt 104.9” KLLT Columbia IL/St. Louis and “Alt 106.3” KDXA Ankeny/Des Moines since 2016. He also previously programmed “XL 102.1” WRXL Richmond where he worked under current iHeartMedia Regional Senior VP/Programming Chadwick ‘AJ” Hausknecht.
iHeartMedia announced today that Dustin “Fletcher” Matthews has been named Program Director for 106.5 The End, Charlotte’s Alternative Rock, effective June 10. iHeartMedia Charlotte has a strong cross-platform presence and includes a number of iconic brands and franchises – both broadcast and digital – encompassing more than five stations comprised of music, talk and news formats.
iHeartMedia has the leading consumer reach and influence across multiple platforms and delivers more live programming than any other media company. As Program Director, Dustin will be responsible for overseeing the day-to-day operations of the station’s music, on-air personalities, programming, promotions and digital operations. He will report to Chadwick “A.J.” Hausknecht, Region Senior Vice President for iHeartMedia’s Virginia-Carolina Region.
“Dustin is one of the best alternative format programmers in the country,” said A.J. “His unmeasurable creativity and distinctive out-of-the-box thinking will be a great addition to our super passionate and strategic programming family here at iHeartMedia Charlotte.”
Dustin brings over 10 years of programming expertise to his new role. Before joining 106.5 The End, he served as Director of Alternative Rock Programming for iHeartMedia’s St. Louis Region. Throughout his extensive career, he has held several programming roles for various station’s including KLLT-FM in St. Louis, Missouri; KDXA-FM in Des Moines, Iowa; WRXL-FM in Richmond, Virginia; WFNX-FM in Boston; WFXH-FM in Savannah, Georgia; WDYL-FM in Richmond, Virginia; and WFNZ-FM in Knoxville, Tennessee. Dustin began his career at WIMZ-FM in Knoxville.
“It’s truly an honor to join the iHeartMedia Charlotte team and I am beyond thrilled to work with the esteemed ‘The Woody & Wilcox Show,’ and popular on-air personalities like Tamo and Palmer to lead the legendary 106.5 The End into its 25th year,” said Dustin. “Thanks to the entire iHeartMedia senior leadership team for their support and this incredible opportunity. I am excited for what we have in store.”